The Conformity Bias

Conformity Bias happens when we model our behavior to fit the behavior of others rather than using our own judgement. More simply put, it’s peer pressure. See how Conformity Bias can sabotage performance reviews in this video.

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The Horns Effect
The Horns Effect

The Horns Effect occurs when a negative trait overshadows a person’s many positive traits. See how the Horn...

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